Today I have a new type of SaaS to talk about, that niche being performance increasing software. This used to not be the issue it is now outside of industrial and food service venues, but performance and efficiency are major metrics on modern business. Being digital as a civilization has increased everyone’s sensitivity to low performance …

Last time, I talked about sales from a broad perspective, but this time, we’re going to focus on how to sell software as a service. I’m not going to repeat most of what I’ve said in the past, or in my last post. This time, I’m going to focus almost entirely on the human animal, and …

I haven’t talked about how to market software products in a broad spectrum before, have I? I’ve talked some about how to market SaaS, and I’ve talked about how to nurture leads and how to establish product lifecycle, but it’s all been about SaaS specifically. While SaaS and traditional software share a lot of similarities when …

It’s not surprising that inventory SaaS has quickly become not only a thing, but a pretty popular one. Given that inventories almost always need to be visible over a network to begin with, and data exchange between offices, facilities and in many cases multiple locations is a serious system to implement, and doing so proprietarily has …

I felt it was time to do something a little different, and suggest some general enterprise software as a service solutions for you. Where most of my lists pertain to a specific niche or specific purpose for SaaS, this time, I’m going to just make a few departmental recommendations. I figured someone just looking for what …

The presence of cloud computing in business is getting a reaction almost as though it’s something new. There’s a lot of attention being paid to advances mostly as a result of affordable, scalable SaaS solutions. These solutions allow for a mobility and ease of access older systems didn’t allow. Given they’re a symptom of the newer …

I know I’ve been over this before, and I know that some of my readers don’t like even partial repetition, but that’s the thing with topics like SaaS. Things change very quickly in such a novel, burgeoning new field of computing and industry. As a result, if I don’t return to past topics now and again, …

Whenever I mention email marketing SaaS, I get the same instant audible sign and look of contempt from average people and marketing people alike. There seems to be this stigma about email marketing that’s become associated with junk mail and spam, and given how many unsavory organizations and individuals have abused the concept, I get why. …

Antivirus SaaS may at first sound like a strange niche or solution to turn to SaaS for. And you know what? That’s a wrong conclusion, but given the nature of SaaS, and the needs inherent to antivirus systems, this is an understandable misgiving. However, unlike most migrations to SaaS, antivirus SaaS is in fact not an …

Lead nurturing is by far one of the most advanced and effective marketing automation out there. Used by most major organizations today, it has changed the way companies communicate and deliver information to users and clients. In the vast range of different companies offering marketing automation and lead nurturing, Act-on is by far one of …

What is grid computing ? “Grid” is a commonly associated word that is lumped in with scientific and techno babble, and used heavily in science fiction to make things sound technical or advanced. So, people automatically expect grid computing to be something complex and probably abstract. They’re in for a shocker, then, because while there’s a …

When you want to break into the cloud and SaaS software business, there’s one thing you have to plan out before you launch, because once you’ve committed to it, you’re stuck with it for quite some time. That is of course your SaaS revenue model. This entails your pricing, sales model and guaranteed monthly revenue measures, …

The future of cloud computing is something that a great many people have spent a good amount of time pondering. We’re seeing a new trend in software deployment and flexibility goal sets, and as a result, the future may be a different one from what we once envisioned. However, the future of cloud computing is not …

A while back, I wrote a piece where I touched on cloud computing deployment models very, very briefly and very, very vaguely. I didn’t honestly expect anyone outside designers and the passingly curious to even take much of an interest in it, but I was wrong. Since I published that piece, I have been getting an …

1. Get in the middle of SaaS wars and run away with a bunch of awesome freebies. Software-as-a-service is a multibillion dollar arena that attracts a good number of businesses on a monthly basis, all of them trying to get a chunk of the humongous pie. In order to gain traction and some brand visibility, …

SaaS help desk software is set up to become one of the most important development niches in the customer service and CRM fields in the near future. With the increasing desire to migrate further away from call centers and forums, a new, internet-based customer support mindset is becoming prevalent. Help desks could integrate with the much …

SaaS ERP vendors are becoming increasingly more competitive and cutthroat as the new SaaS war rages across the business world. SaaS is coming into its own as a very respected and “legit” platform of deployment for software, and as this transition occurred, so did competition in all fields, including ERP become far more vicious. This is …

Has anyone else noticed how eating cereal for breakfast, somehow, the rhythmic crunching drives introspection and thought? Because, as I was munching away on mine this morning, it occurred to me that I’ve forgotten to talk about a really useful tool for anyone interested in SaaS. An SaaS directory is very helpful, given that despite the …

Software as a Service (SaaS) is now becoming a trend in online business. It is a software delivery model wherein numerous applications are provide by a vendor. So the question is should you start with a broad market when introducing SaaS innovation start-up in a saturated market? Or will it be safer and more beneficial …

I do a lot of SaaS lists, and I know I’ve touched on several niches multiple times, which is necessary because new stuff comes out and software updates, changing what’s best at any time. I think, however, that I’ve never talked about SaaS BPM software, and I don’t really know why that is, because it’s one …