Best SaaS Articles of The Week

#1 Google & Nest: Two Companies in the Business of Understanding You

For a business to thrive, it needs to be tailored to meet the needs of its customers. Quentin Hardy talks about Google and Nest which are two of the biggest companies that have mastered the business of understanding their customers.

#2 (Report) Software Investment Hit Record Levels in 2013

No doubt, software companies are slowly consuming our world. Rebecca Grant confirms this by taking a look at the latest statistics about investment in software companies.

#3 Cloud Computing’s Paradox – More IT, Less IT Management

Is cloud computing the end of IT departments in organizations? Joe Mckendrick takes a look at the important and irreplaceable place of a typical IT team in the running of any organization.

#4 5 Tactics To Convert Leads Into Customers

And here’s one by me- Getting leads is one thing, converting them to paying customer is the difficult part. I share 5 ideas to convert leads into paying customers.

Learn How to Improve Your ARR (Annual Recurring Revenue) Using WalkMe Enterprise Class Engagement Platform
Learn How to Improve Your ARR (Annual Recurring Revenue) Using WalkMe Enterprise Class Engagement Platform

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Omri is the Head of Demand Generation, as well as the Lead Author & Editor of the SaaSAddict Blog. Omri established the SaaSAddict blog to create a source for news and discussion about some of the issues, challenges, news, and ideas relating to SaaS and cloud migration.