I haven’t talked about how to market software products in a broad spectrum before, have I? I’ve talked some about how to market SaaS, and I’ve talked about how to nurture leads and how to establish product lifecycle, but it’s all been about SaaS specifically. While SaaS and traditional software share a lot of similarities when…
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Enterprise Software as a Service [SaaS] Recommendations
I felt it was time to do something a little different, and suggest some general enterprise software as a service solutions for you. Where most of my lists pertain to a specific niche or specific purpose for SaaS, this time, I’m going to just make a few departmental recommendations. I figured someone just looking for what…
A Software as a Service Business Plan That Works
Listen closely, boys and girls, because today, you’re going to see a software as a service business plan that works. We’re not going to talk about theory, we’re not going to talk about options or possibilities, we’re just going to go through one basic and simple plan that works.
3 Microsoft Software as a Service Products You Must Know
Software as a service Microsoft products? This is really happening? Darn right it is. Microsoft is no fool, and when a new technology or new way of delivering technology emerges, you can count on Microsoft being one of the first ones to jump aboard full steam. Microsoft has been a leading innovator and pioneer in just…
Software as a service security Facts You Should Consider
Software as a service security may seem like something that’s just a self-affirmed given. The fact that SaaS abates piracy by its design is one of the very big contributors, along with cross platform nature, to its rise of popularity and increasing adoption in recent years. Unfortunately, there are some software as a service security…
The new Facebook Poke App Review
The facebook poke app is a useful tool for SaaS and social platform integration. For those why don’t know at this point, poking a facebook account is basically like a tap on the shoulder, or a way of saying “hey there”. It’s a way to politely acknowledge or gain attention from others without the obnoxious…
Important Software as a Service Marketing Tips
Software as a service marketing can be a tricky concept, especially for any business that is more accustomed to traditional software concepts and marketing techniques. It’s a bit of a brave new world, with the cloud and the SaaS platforms and the lack of hardware or software platform dependency.