If Customers Don’t Use It, They Won’t be Happy to Pay for It

In the on-premise application world, when customers bought , but didn’t use the software, it didn’t much matter to the vendor. In fact, there was an apt name for that stuff – “shelfware.” In the SaaS world, it matters a lot. If customers aren’t using the application, they’re not likely to be happy about paying

The Rock n Roll History of the Acronym “SaaS”

We hear it every day.  Read about it.  Talk about it.  But do you know where the hell it even comes from?  The term “SaaS” or software-as-a-service was first mentioned in an internal document called “Software as a Service: Strategic Backgrounder” by the Software & Information Industry Association in 2000.