Here the latest Saas – Software as a service updates you have to stay updated on:
A climactic few days over the weekend provided spectacular performances by Usain Bolt of Jamaica and Mo Farah of Britain at the London 2012 Olympics. And according to AddThis, social media activity at the Olympics broke an all-time record with an estimated 4.95 million shares—106% higher than Super Bowl XLVI in the United States. The social media revolution continues to grow and spread as more of the world gains access to smartphone and internet technology.
And as such, the Software-as-a-Service (SaaS) industry and its acceptance as a method of practice for both businesses and consumers should prosper and grow in the next decade as the masses continue moving toward cloud computing with force.
Click continue reading below for a few articles of interest published in the last few days for SaaS analysts
The SaaS industry is continuing to grow at impressive rates. According to Gartner, global spending on the Software-as-a-Service (SAAS) market is projected to grow 17.9% in 2012 to $14.5 billion and is projected to be worth $22.1 billion by 2015. Those are impressive figures and this article discusses how Indian SaaS companies are jumping in the game.
Interesting SaaS statistics: the United States accounts for 36% of the global software market, but accounts for 60% of the market for SaaS. Furthermore, the UK makes up 7% of the world demand for SaaS, but only 5% of the global software market. You can read more interesting analysis from European research house Pierre Audoin Consultants by clicking the above link.
This article discusses the analytical disconnect between SaaS startups and their acquiring firms. Matt Fates of Ascent Venture Partners argues that there currently is a lapse of transparent reporting (SaaS metrics) when analyzing the profitability and business potential of SaaS companies. Failed analysis he claims, will hinder the process from the start. The chief financial officer at Zuora Tyler Sloat believes that “traditional financial systems have not kept up with the emergence of SaaS companies, which charge recurring fees that are lower than traditional solutions providers.