In this week’s best in SaaS, we look at SaaS onboarding practices, the illusion of product/market fit, and even a way to define your SaaS Price Strategy.
1. The Illusion of Product/Market Fit for SaaS Companies
In this article, FeldThoughts outlines just why the product/market fit phrase is just that, a phrase. In particular he tackles its overuse and inappropriate use by SaaS companies on a regular basis.
2. Cisco Global Cloud Index: Forecast and Methodology, 2013-2018
In Cisco Global’s GCI white paper, they provide an ongoing effort to forecast the growth and change in global data in order to predict trends associated with data center virtualization. They also outline the particulars of the study and the methodology behind it.
3. 4 Data-Driven SaaS Onboarding Emails You Should Be Sending
In this article by Vero, they outline the process of getting customers from “first touch” to “first value” in record time. In particular, they walk us through the best emails to help you communicate value.
4. 6 Customer Onboarding Mistakes to Steer Clear Of
In Jason Silberman’s article, he looks at some of the most common onboarding mistakes that we’ve all made, but can certainly all learn from. From making promises we can’t keep to slow response times, these mistakes are preventable and Silberman’s article helps us understand why.
5. Defining Your SaaS Pricing Strategy
Finally in this article we tackle your SaaS Pricing Strategy. Particularly, we look at exactly what questions you should ask and answer so that you will be in a position to provide the service that your customers require most.